This digital document is an article from Bank Marketing, published by Bank Marketing Assn. on June 1, 2003. The length of the article is 2908 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Bottom-line marketing: You're not accomplishing your mission unless your eye is fixed firmly on the revenue and profit side of your bank's income statement. (Feature).
Author: Paul M. Diesel
Publication:Bank Marketing (Magazine/Journal)
Date: June 1, 2003
Publisher: Bank Marketing Assn.
Volume: 35 Issue: 5 Page: 33(5)
Distributed by Thomson Gale
Bottom-line marketing: You're not accomplishing your mission unless your eye is fixed firmly on the revenue and profit side of your bank's income statement. (Feature).: An article from: Bank Marketing
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Book Details
Author(s)Paul M. Diesel
PublisherBank Marketing Assn.
ISBN / ASINB0008DONG6
ISBN-13978B0008DONG8
AvailabilityAvailable for download now
Sales Rank13,505,439
MarketplaceUnited States 🇺🇸