Bank deposit rate deregulation and customer service levels.: An article from: Journal of Consumer Affairs

This digital document is an article from Journal of Consumer Affairs, published by American Council on Consumer Interests on June 22, 1989. The length of the article is 4861 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: Liberal branch-banking laws have been shown to result in superior customer service. However, some have attributed this to restrictive deposit rate ceilings that have forced banks to compete on a nonprice basis. One form of customer service - accessibility - is modeled and the role of branching prior to and after deposit rate ceilings were phased out is evaluated. Branching benefits are reaffirmed, suggesting customers should support efforts to liberalize geographic expansion in banking. (Reprinted by permission of the publisher.)

Citation Details
Title: Bank deposit rate deregulation and customer service levels.
Author: Douglas D. Evanoff
Publication:Journal of Consumer Affairs (Refereed)
Date: June 22, 1989
Publisher: American Council on Consumer Interests
Volume: v23 Issue: n1 Page: p161(14)

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