This digital document is an article from Bank Marketing, published by Bank Marketing Assn. on December 1, 1995. The length of the article is 2798 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
From the supplier: Telemarketing is an effective strategy for improving communication with customers and enhancing response rates. Because of its unique ability to communicate directly with customers and prospects, more and more banks are launching telemarketing programs. However, careful planning and training are crucial factors in the success of these programs.
Citation Details
Title: Telemarketing can reinforce your marketing message.
Author: Joan Mullen
Publication:Bank Marketing (Magazine/Journal)
Date: December 1, 1995
Publisher: Bank Marketing Assn.
Volume: v27 Issue: n12 Page: p39(6)
Distributed by Thomson Gale
Telemarketing can reinforce your marketing message.: An article from: Bank Marketing
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Book Details
Author(s)Joan Mullen
PublisherBank Marketing Assn.
ISBN / ASINB00093RYLG
ISBN-13978B00093RYL2
AvailabilityAvailable for download now
MarketplaceUnited States 🇺🇸