G-M underwriters: a real-life case for business communication.: An article from: Business Communication Quarterly

This digital document is an article from Business Communication Quarterly, published by Association for Business Communication on September 1, 1996. The length of the article is 1883 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: A case presented for a business writing course is based on an actual situation which occurred between student insurance carriers G-M underwriters and Purdue University. It requires writers to issue a letter that tackles complaints, maintains good relations and attempts to convince the reader to renew a contract under these conditions. The task requires critical thinking and allows a selection of audience and purpose.

Citation Details
Title: G-M underwriters: a real-life case for business communication.
Author: Anne K. Burke Erickson
Publication:Business Communication Quarterly (Refereed)
Date: September 1, 1996
Publisher: Association for Business Communication
Volume: v59 Issue: n3 Page: p16(6)

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