Selling your site: thinking about offering advertising on your Web site? Consider using these tools and techniques.: An article from: Association Management

This digital document is an article from Association Management, published by American Society of Association Executives on March 1, 1999. The length of the article is 2901 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: Web advertising is a lucrative source of funds for associations and institutions. As their memberships consist of a specific group of professionals, their Web site offers advertisers access to a niche market. Associations may initially offer free online advertising space while they analyze the kind of traffic generated by their Web site. They could try out a banner affiliate program. This program presents advertisements of products and services which might be of interest to the association members even though not directly related to the association's field.

Citation Details
Title: Selling your site: thinking about offering advertising on your Web site? Consider using these tools and techniques.
Author: Glen Lubbert
Publication:Association Management (Magazine/Journal)
Date: March 1, 1999
Publisher: American Society of Association Executives
Volume: 51 Issue: 3 Page: 54(6)

Distributed by Thomson Gale