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A PREFACE TO MARKETING MANAGEMENT

Author James H. Donnelly J. Paul Peter
Publisher IRWIN
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Book Details
Author(s)James H. Donnelly J. Paul Peter
PublisherIRWIN
ISBN / ASINB000L2ECPG
ISBN-13978B000L2ECP0
Sales Rank13,442,280
MarketplaceUnited States 🇺🇸

Description ▲

A critical overview of marketing and its principles.