This IDC study provides a brief overview of the challenges faced by enterprise customers in the use of B2B self-service telecom portals. Insight is provided on how these experiences can be used to target development of cleaner, more supportive customer-facing portals. According to Rona Shuchat, research director for IDC's Telecommunication Transformation Strategies, "The increase in B2B self-service portal functionality will need to be closely monitored against the customer ease-of-use experience as portals evolve."
Telecom B2B Portals: A Reality Check
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Book Details
Author(s)Rona Shuchat
PublisherIDC Research
ISBN / ASINB000MLX0VI
ISBN-13978B000MLX0V2
MarketplaceFrance 🇫🇷