This digital document is an article from Franchising World, published by Thomson Gale on December 1, 2006. The length of the article is 1702 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Making demographics, research and modeling work for a franchise system: one of the most critical ways to "know" customers is to understand their preferences and purchasing behavior.(FRANCHISE MARKETING TOOLS)
Author: John Orton
Publication:Franchising World (Magazine/Journal)
Date: December 1, 2006
Publisher: Thomson Gale
Volume: 38 Issue: 12 Page: 34(3)
Distributed by Thomson Gale
Making demographics, research and modeling work for a franchise system: one of the most critical ways to "know" customers is to understand their ... TOOLS): An article from: Franchising World
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Book Details
Author(s)John Orton
PublisherThomson Gale
ISBN / ASINB000MM0IG2
ISBN-13978B000MM0IG2
MarketplaceFrance 🇫🇷