In search of the sea monster [An article from: Endeavour]

This digital document is a journal article from Endeavour, published by Elsevier in . The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.

Description:
The sea monster played an important part in launching the Danish Galathea Deep Sea Expedition of 1950-1952. Part scientific object, part media darling and part fundraising strategy, the sea monster brought scientists, journalists and politicians together in support of the expedition. The scientific leader of the expedition, Anton F. Bruun, contended the scientific reality of such a creature; the leader of the press section attached to the expedition, Hakon Mielche, dreamt of the grand headlines finding the sea monster would attract; and everyone involved used the 'poor little thing' to promote the expedition to sponsors and in public.