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IP-Enabled Business Models

Author Henry Chesbrough
Publisher Harvard Business School Press
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Book Details
ISBN / ASINB00122HDJ6
ISBN-13978B00122HDJ3
AvailabilityAvailable for download now
Sales Rank11,100,929
MarketplaceUnited States 🇺🇸

Description

This chapter profiles a number of firms that have built open business models around secondary markets and are driving these emerging markets. While there are many differences between the examined firms, what connects them is the ability to create, own, market, and sell IP to other firms.