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Atomic E-Business Models and Initiatives

Author Michael R. Vitale, Peter Weill
Publisher Harvard Business School Press
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Book Details
ISBN / ASINB001GLLQT6
ISBN-13978B001GLLQT1
MarketplaceFrance 🇫🇷

Description

This chapter identifies a number of different atomic e-business models--which are the building blocks of more complex business models--designed to provide a conceptual framework for analyzing and understanding e-business initiatives.