Thinking Differently: Capturing the Competitive Future
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Book Details
Author(s)Gary Hamel, C. K. Prahalad
PublisherHarvard Business School Press
ISBN / ASINB001GLLRA4
ISBN-13978B001GLLRA1
MarketplaceUnited Kingdom 🇬🇧
Description ▲
To have a share of the future, a company must learn to think differently about the meaning of competitiveness, the meaning of strategy, and the meaning of organizations. In this chapter, the authors discuss these essential elements for becoming an industry leader.