Strategy as Leverage: Competing for the Future
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Book Details
Author(s)Gary Hamel, C. K. Prahalad
PublisherHarvard Business School Press
ISBN / ASINB001GLLRBI
ISBN-13978B001GLLRB1
MarketplaceFrance 🇫🇷
Description ▲
If a firm has no capacity for resource leverage, if it hasn't learned to do more with less, there is no advantage to being strategic. This chapter shows how a firm that has a surfeit of ambition and a dearth of resources quickly discovers that the only way to survive is to create new forms of competitive advantage and learn to leverage the resources it has.