Strategy as Stretch: Competing for the Future

Name: Strategy as Stretch: Competing for the Future
Author: Gary Hamel, C. K. Prahalad
ISBN: 978B001GLLRB1

Author Gary Hamel, C. K. Prahalad

Publisher Harvard Business School Press

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Book Details

Author(s)Gary Hamel, C. K. Prahalad

PublisherHarvard Business School Press

ISBN / ASINB001GLLRBS

ISBN-13978B001GLLRB1

MarketplaceFrance 🇫🇷

Description ▲

It is not cash that fuels the journey to industry leadership, but the mobilization of a company's emotional and creativity energy. This chapter illustrates why getting to the future first is more a function of resourcefulness than resources.