This digital document is an article from Franchising World, published by International Franchise Association on September 1, 2008. The length of the article is 1459 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available immediately after purchase. You can view it with any web browser.
Citation Details
Title: Getting the word out: building a co-op program: aim for flawless execution of your advertising plan, but be prepared to change strategies if your customer base shifts.(FW FOCUS: MARKETING)
Author: Chris Prasifka
Publication:Franchising World (Magazine/Journal)
Date: September 1, 2008
Publisher: International Franchise Association
Volume: 40 Issue: 9 Page: 56(3)
Distributed by Gale, a part of Cengage Learning
Getting the word out: building a co-op program: aim for flawless execution of your advertising plan, but be prepared to change strategies if your ... An article from: Franchising World
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Book Details
Author(s)Chris Prasifka
PublisherInternational Franchise Association
ISBN / ASINB001I14FDI
ISBN-13978B001I14FD8
MarketplaceCanada 🇨🇦