This IDC study examines the 2008 vendor market shares on a worldwide basis for the Bluetooth semiconductor industry. The Bluetooth semiconductor market grew by 5.5% to $1.79 billion, while unit shipments increased by 20.8% to 1.18 billion units.
"There was strong demand for Bluetooth semiconductors in 2008 in a tough macroenvironment. Demand was primarily driven by the mobile handset market, but the technology is increasingly finding a place in noncellular segments too." — Ajit Deosthali, IDC research manager, Short Range Wireless Semiconductors