This digital document is an article from Chief Executive (U.S.), published by Chief Executive Group LLC on May 1, 2009. The length of the article is 1373 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available immediately after purchase. You can view it with any web browser.
Citation Details
Title: Web 2.0: the ROI case: "crowdsourcing," "wikis" and "viral branding" translate into "positive impacts on the bottom line.".(INSIGHTS FROM INSEAD)
Author: Soumitra Dutta
Publication:Chief Executive (U.S.) (Magazine/Journal)
Date: May 1, 2009
Publisher: Chief Executive Group LLC
Issue: 240 Page: 42(3)
Distributed by Gale, a part of Cengage Learning
Web 2.0: the ROI case: "crowdsourcing," "wikis" and "viral branding" translate into "positive impacts on the bottom line.".(INSIGHTS FROM INSEAD): An article from: Chief Executive (U.S.)
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Book Details
Author(s)Soumitra Dutta, Matthew Fraser
PublisherChief Executive Group LLC
ISBN / ASINB002HRXZFG
ISBN-13978B002HRXZF0
AvailabilityAvailable for download now
Sales Rank99,999,999
MarketplaceUnited States 🇺🇸