A key to innovation is to understand your customers’ pain points and solve them creatively to create new opportunities for your organization. Your customers have a number of extremely important issues that get in the way of running their lives smoothly. Each of these represents fertile business opportunities. This 6-page tool will make you think like customers, list the hurdles they face, and brainstorm how you’ll solve them.
This Tool Contains:
A customizable worksheet (in PDF format) that you can customize and use for your sessions. It also comes with complete and comprehensive facilitation guidelines including:
- Suggested audience
- What you need to set-up prior to the session
- A detailed explanation of how the exercise should be run
- Suggested materials
- Recommended timing