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Latin America Predictions 2010

Author Romina Adduci, Federico Amprimo, Diego Anesini, Matias Berardi, Maricela De La Cruz, Alejandro Florean, Jay Gumbiner, Lidice Fernandez, Eric A. Prothero, Christopher Real, Cristina Rivas, Reinaldo Roveri, Reinaldo Sakis, Juan Seminara, Renato Troya, Aleja
Publisher IDC
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Book Details
PublisherIDC
ISBN / ASINB0036OGFZ6
ISBN-13978B0036OGFZ1
MarketplaceFrance 🇫🇷

Description

As global markets return to growth in 2010, Latin America IT adoption is at a crossroads: Will most buyers return to pre-crisis spending behaviors or will buying patterns be changed forever, scarred by the experience of living in an uncertain world? The consumer of 2010 emerges ever more mobile and connected, but used to aggressive price wars and shorter feature gaps between competitive technologies. Consumers will return to stronger demand, but will expect more of their telecommunications networks, challenging operators to provide better, faster, and richer services.