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Marketing Secrets: Collins Business Secrets

Author Peter Spalton
Publisher HarperCollins Publishers Limited
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Book Details
Author(s)Peter Spalton
ISBN / ASINB003MBLUD0
ISBN-13978B003MBLUD9
MarketplaceFrance 🇫🇷

Description

Get results fast with this quick, easy guide to the fundamentals of Marketing.

Includes how to:

  • Position your product for a target market
  • Build a brilliant marketing plan
  • Create stunning branded marketing materials
  • Use memorable publicity to build market interest
  • Take advantage of new technology