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IBM Synchronizes Its Commerce 2.0 Strategy with "Smarter Commerce" Initiative

Author Scott Guinn, Leslie Hand, Simon Ellis, Mary Wardley, Michael Fauscette, Kimberly Knickle
Publisher IDC
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Book Details
PublisherIDC
ISBN / ASINB004U44S8M
ISBN-13978B004U44S88
AvailabilityAvailable for download now
MarketplaceUnited States 🇺🇸

Description

This IDC Insight highlights the important elements of the IBM Smarter Commerce announcement and looks at the implications of the announcement in the context of a powerful movement that is occurring in the commerce solutions marketplace, both business to business (B2B) and business to consumer (B2C).