Services Marketing: Concepts, Strategies, & Cases: 3rd (Third) edition

Name: Services Marketing: Concepts, Strategies, & Cases: 3rd (Third) edition
Author: John E.G. Bateson K. Douglas Hoffman
ISBN: 978B0085APJS9

Author John E.G. Bateson K. Douglas Hoffman

Publisher Cengage Learning

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Book Details

Author(s)John E.G. Bateson K. Douglas Hoffman

PublisherCengage Learning

ISBN / ASINB0085APJSA

ISBN-13978B0085APJS9

Sales Rank4,029,996

MarketplaceUnited States 🇺🇸