Marketing Management: A Strategic Decision-Making Approach: 5th (Fifth) Edition

Name: Marketing Management: A Strategic Decision-Making Approach: 5th (Fifth) Edition
Author: Larreche, Harper W. Boyd, Orville C. Walker, Harper W. Boyd John Mullins
ISBN: 978B0089A9CF0

Author Larreche, Harper W. Boyd, Orville C. Walker, Harper W. Boyd John Mullins

Publisher McGraw-Hill Companies, The

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Book Details

Author(s)Larreche, Harper W. Boyd, Orville C. Walker, Harper W. Boyd John Mullins

PublisherMcGraw-Hill Companies, The

ISBN / ASINB0089A9CFM

ISBN-13978B0089A9CF0

Sales Rank5,112,272

MarketplaceUnited States 🇺🇸