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The Competitive Advantage of Regions and Nations: Technology Transfer Through Foreign Direct Investment

Author George, Prof Dr Malcotsis, Boris, Dr Ricken
Publisher Gower
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Book Details
PublisherGower
ISBN / ASINB0091QC3BI
ISBN-13978B0091QC3B7
MarketplaceFrance 🇫🇷

Description

In The Competitive Advantage of Regions and Nations, the authors stress that companies, investment promotion agencies, and government bodies cannot simply sit and wait until new technologies arrive in their domain. Rather, they need to manage the identification, assessment, attraction, absorption and application of new technologies.

In this comprehensive book, Boris Ricken and George Malcotsis explain how technology transfer in Foreign Direct Investment (FDI) projects can be systematically managed. Using some 40 case studies as illustration, they give step-by-step guidance for managers.