Cross-Cultural Management: Text and Cases
📄 Viewing lite version
Full site ›
Price not listed
🛒 Buy New on Amazon 🇺🇸
Book Details
Author(s)Dipak Kumar Bhattacharyya
PublisherPHI
ISBN / ASINB00K7YFXV0
ISBN-13978B00K7YFXV1
Sales Rank1,727,847
MarketplaceUnited States 🇺🇸
Description ▲
The whole new gamut of multinational companies (so-called MNC’s) and transnational companies (TNC’s) have brought-in a new drift in organizational behaviour pattern. This book meticulously digs into how the employees working in diverse cultural set-up behave, and what the organizations are doing to help them ‘feel-at-home’. The case-studies and examples compiled from almost all corners of the globe, discuss various cross-cultural management practices adopted by the organizations, and their effectiveness. Though this book is intended for the students of management, it would be equally beneficial for the practising managers handling the cross-cultural teams.