Google Tag Manager Developer Guide: Everything you ever wanted to know to launch successfully

Name: Google Tag Manager Developer Guide: Everything you ever wanted to know to launch successfully
Author: Philip Pearce
ISBN: 978B00KEC2IO6

Author Philip Pearce

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Book Details

Author(s)Philip Pearce

ISBN / ASINB00KEC2IOK

ISBN-13978B00KEC2IO6

MarketplaceGermany 🇩🇪

Description ▲

A guide that walks through the steps needed to install Google Tag Manager correctly on a website. This includes technical & tactical planning, dataLayer naming conventions, quality assurance processes, steps to reduce Human errors, IT deptartment on-boarding, security tips and migration checklists.