The Marketing Executive's Bedtime Guide to Better Content and Storytelling with Humor (Executive's Bedtime Guide to Storytelling Book 5)

This ebook outlines a number of ways that comedy and improvisation can make us all better marketers and make our content more fun, more human and more engaging. And who doesn’t want that? Humor is human! Laughter lowers the intellectual shield your busy prospects have up all day just to survive the messaging onslaught. Humor opens up a space for connecting because it disrupts the expected pattern.

I hope by including many examples here in this eBook, I am giving you all lots of variety and ideas on what can be done. Many of these ideas aren’t high-risk or hard to implement. So before you rule it out, ask yourself what you have to gain from connecting emotionally with your customer.

Happy Reading!
Kathy