Marketing: An Introduction (Custom Edition for the University of Washington)

Name: Marketing: An Introduction (Custom Edition for the University of Washington)
Author: Philip Kotler, Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart Gary Armstrong
ISBN: 978B00L5SQM21

Author Philip Kotler, Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart Gary Armstrong

Publisher Pearson

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Book Details

Author(s)Philip Kotler, Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart Gary Armstrong

PublisherPearson

ISBN / ASINB00L5SQM2G

ISBN-13978B00L5SQM21

MarketplaceFrance 🇫🇷

Description ▲

Contents taken from Marketing: An Introduction, Tenth Edition by Gary Armstrong and Philip Kotler, Principles of Marketing, Thirteenth Edition by Philip Kotler and Gary Armstrong, and Marketing: Real People, Real Choices, Sixth Edition by Michael R. Solomon, Greg W. Marshall, and Elnora W. Stuart.