International Business: The Challenges of Globalization by Wild, John J., Wild, Kenneth L., Han, Jerry C.Y. [Prentice Hall, 2009] (Paperback) 5th Edition [Paperback]

For introductory International Business courses with the need for a brief, accessible text. A comprehensive yet concise framework with unrivaled clarity. International Business: The Challenges of Globalization presents international business in a comprehensive yet concise framework with unrivaled clarity. Recent, real-world examples and engaging features brings the material to life for students