Keller's Statistics for Management and Economics, 9th edition plus 1-year instant access CengageNOW and Essential Textbook Resources.

This digital product access is for courses that are 12 months or less.

This ebook bundle includes a perpetual license to an ebook copy of Keller's Statistics for Management and Economics, 9th edition plus instant access CengageNOW and Essential Textbook Resources for 12 months.

This worldwide best-selling business statistics text emphasizes applications over calculation. STATISTICS FOR MANAGEMENT AND ECONOMICS, 9e, demonstrates how vital statistical methods are for today's managers and economists--and teaches students how to apply these tools to real business problems. Through the author's unique three-step "ICI" approach to problem solving, students learn to IDENTIFY the correct statistical technique by focusing on the problem objective and data type, then COMPUTE the statistics (doing them by hand, using Excel®, or using MINITAB), and ultimately INTERPRET results in the context of the problem. This approach enhances student comprehension and skills while offering you maximum flexibility. Incorporating various functional areas of business, data-driven examples, exercises, and cases demonstrate statistical applications used by marketing managers, financial analysts, accountants, economists, and others, giving students the hands-on practice they need, while sound pedagogical elements make the material accessible to undergrads.

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