Jewelry Selling Made Easy

Jewelry Selling Made Easy shows salespeople working in jewelry stores how to make more sales, every day. It's easy.

Learn the selling system that retail expert and motivational entrepreneur Ron Martin has taught to jewelry salespeople throughout the country. They report sales increases by as much as 10 and 20 times!

Ron Martin unlocks the mystery to selling jewelry by giving you his Pro-Active, No-Pressure Selling System. You'll learn the right way to greet customers, where to stand, what to say, and how to say it. You'll discover the common mistakes many salespeople make, and how to avoid them. For instance, many salespeople timidly retreat and lose sales when the customer try on a ring and then announces, "I want to think about it," or "I'll be back."

This book guides you through carefully rehearsed responses that prepare you to give your customers information, overcome their objections, nudge when appropriate, and sell add-on pieces at the register.

By studying customers' habits and the traits of superstar salespeople, Ron Martin has honed jewelry selling into a science. He has compiled his lifetime of experiences and offers you a treasure of successful selling techniques.

As owner of Success Dynamics, Inc. repeatedly one of Hawaii's 50 fastest growing corporations as named by Pacific Business News, Ron Martin coaches business executives and salespeople how to achieve greater success and increased sales with his Pro-Active, No-Pressure Selling System.