Idea Generation: How to Generate Sustainable Ideas that Make Money for Your Start-up Company or Business

Just like the construction of a skyscraper, the idea forms the basis for all the levels, the beams, the windows, the columns and everything else that would make a skyscraper, well a skyscraper. By ensuring you have formed a viable idea that will enable future growth of your business, you will see that things go a lot smoother just like adding new levels to the foundation of a skyscraper.

Your idea is the foundation of your business

Using the information in this book, you will have all the methods and tools you need to not only generate great ideas, but also select the most suitable one that is aligned with your vision. You can experiment with the effective idea generation methods I have provided, and even use them in conjunction with each other. Furthermore, the advice and step-by-step instructions will allow you to improve your way of thinking, ultimately becoming an idea generation master.

Throughout this book, you will explore:

Chapter 1: Brainstorming
Chapter 2: Idea Matrix
Chapter 3: Innovation Bending
Chapter 4: Using Lists
Chapter 5: Filling a Gap
Chapter 6: Other Methods
BONUS CHAPTER: Perspective
BONUS CHAPTER: 6 Hats for Idea Selection and Validation

I have provided current, real world examples so you can visualize for yourself, how these concepts and methods can be put into action and are being put into action by others just like you and me!!! No idea is too small or too big as long as you realize them and have a positive impact on consumers’ lives.

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