Advertising Promotion and Other Aspects of Integrated Marketing Communications by Shimp, Terence A. 8th edition (2008) Hardcover
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Book Details
Author(s)Terence A. Shimp
PublisherCengage Learning
ISBN / ASINB010IKBLWM
ISBN-13978B010IKBLW9
Sales Rank2,888,533
MarketplaceUnited States 🇺🇸