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International Business

Author K Aswathappa
Publisher McGraw Hill Education (India) Private Limited
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Book Details
Author(s)K Aswathappa
ISBN / ASINB014DALH5E
ISBN-13978B014DALH50
MarketplaceIndia 🇮🇳

Description

This book discusses in a lucid and easy-to-understand manner, the theory and practise of international
business in the Indian context. It provides an in-depth coverage of the subject matter, with the help of
numerous real life examples and cases. Along with this, a rich and user-friendly pedagogy makes it useful
for the students of business management and other disciplines, where international business is taught as
a course.

This new edition endeavors to make the book closer to the contemporary practices and developments,
thus making the text up-to-date.

Salient Features :
- Additional sections and sub-sections across chapters.
- Several new and revised Opening and Closing cases.
- New figures, tables, graphs and reports.