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How Brands Become Icons: The Principles of Cultural Branding by D. B. Holt (2004-11-01)

Author D. B. Holt;
Publisher Harvard Business Review Press; edition (2004-11-01)
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Book Details
Author(s)D. B. Holt;
ISBN / ASINB017WQ3FCO
ISBN-13978B017WQ3FC3
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