How to Write Your Own Business Plan

Over the years I have asked many aspirant entrepreneurs about their business idea and they are able to tell me in detail about the idea, how they came up with the concept and what they think they will do with the idea. However, when I follow up with the ‘have you written a business plan yet’ question a certain dread falls upon the potential entrepreneur. This dread seems to be caused because new entrepreneurs are uncertain as to what a business plan is and what its contents are. The purpose of this book is to dispel this dread. The book will cover all the different aspects of writing a business plan based upon 20 years of either being an entrepreneur or advising entrepreneurs and potential entrepreneurs. Hopefully, at the end of the reading this book you should know what the elements of a business plan are and be able to write the first draft of a business plan of your own.