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Complete Idiot's Guide to Direct Marketing
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Complete Idiot's Guide to Direct Marketing
Author
Robert W. Bly
Publisher
Alpha
Category
Business & Economics
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Book Details
Author(s)
Robert W. Bly
Publisher
Alpha
ISBN / ASIN
0028642104
ISBN-13
9780028642109
Sales Rank
#1,544,612
Category
Business & Economics
Marketplace
United States 🇺🇸
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Description
Offers advice on starting a direct marketing campaign, including tips on doubling response rates, writing creative copy, and evaluating mailing lists.
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