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Dynamics of Mass Communication

AuthorJoseph R. Dominick
PublisherMcGraw-Hill College
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Book Details

Author(s)Joseph R. Dominick
PublisherMcGraw-Hill College
ISBN / ASIN0070175594
ISBN-139780070175594
Sales Rank7,144,613
MarketplaceUnited States  🇺🇸

Description

Presents a discussion of the many facets of mass communication. Coverage of the complex issues facing all the mass media is presented, analysing such areas as its theory, history, structure, economics, ethics, rules and regulations and social effects.

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