Microeconomics and Behavior
99.05
USD
Book Details
Author(s)Robert H. Frank
PublisherMcgraw-Hill College
ISBN / ASIN0070218927
ISBN-139780070218925
Sales Rank3,466,936
CategoryConsommateurs - Comportement
MarketplaceUnited States 🇺🇸
Description
This textbook focuses on the relationship between microeconomic theory, human behaviour, and economic analysis tools. It combines the teaching of intuition with the development of technical analysis. There is a non-technical section outlining the application of marginal utility to consumer choice. For this edition, all appendices have been moved to the end of the book, making optional topic coverage available without disrupting the flow of the core material.










