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Business Research Methods [Paperback] [Jan 01, 2006] Donald Cooper
Book Details
Author(s)
Donald Cooper
Publisher
McGraw-Hill Education
ISBN / ASIN
0070620199
ISBN-13
9780070620193
Availability
Only 1 left in stock - order soon.
Category
Paperback
Marketplace
United States 🇺🇸
Description
Offers students and instructors a thorough coverage of business research topics backed by solid theory. Managerial decision--making is the underlying theme. The structure of the text encourages and supports completion of an in-depth business research project during the semester.
