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Crafting And Executing Strategy: The Quest For Competitive Advantage : Concepts And Cases
Book Details
PublisherRichard D Irwin
ISBN / ASIN0072884444
ISBN-139780072884449
CategoryCompetition
MarketplaceFrance 🇫🇷
Description
"Crafting and Executing Strategy" presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. The readings come from such sources as "Business Strategy Review", "MIT Sloan Management Review", "Business Horizons", "California Management Review", "Business and Society Review", "Journal of Business Strategy", and "Strategic Change". The selection includes a variety of perspectives, and provides an introductory look at the literature of strategic management literature.

