Introduction to Information Systems
Book Details
Author(s)James A. O'Brien, George Marakas
PublisherMcGraw-Hill
ISBN / ASIN0073402923
ISBN-139780073402925
MarketplaceFrance 🇫🇷
Description
O'Brien's "Introduction to Information Systems, 14e", continues to reflect the movement toward enterprise-wide business applications. George Marakas from the University of Kansas joins as a co-author on this new edition. New real world case studies correspond with this curriculum shift. The text's focus is on teaching the general business manager how to use and manage the most current IT technologies such as the Internet, Intranets, and Extranets for enterprise collaboration, and how IT contributes to competitive advantage, reengineering business processes, problem solving, and decision-making.

