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Essentials of Marketing: A Marketing Planning Strategy Approach, MKT 3301 Principles of Marketing Special Edition for University of Houston

Name: Essentials of Marketing: A Marketing Planning Strategy Approach, MKT 3301 Principles of Marketing Special Edition for University of Houston
Author: Jr.,Ph.D William D. Perreault, Ph.D Joseph P. Cannon, Ph.D E. Jerome McCarthy
ISBN: 9780077815400

AuthorJr.,Ph.D William D. Perreault, Ph.D Joseph P. Cannon, Ph.D E. Jerome McCarthy

PublisherMcGraw Hill

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Book Details

Author(s)Jr.,Ph.D William D. Perreault, Ph.D Joseph P. Cannon, Ph.D E. Jerome McCarthy

PublisherMcGraw Hill

ISBN / ASIN0077815408

ISBN-139780077815400

Sales Rank4,769,045

MarketplaceUnited States 🇺🇸

Description

Text book for MKT 3301 at University of Houston - Downtown