Entrepreneurship
Book Details
Publisher
McGraw-Hill Education
ISBN / ASIN
0078029198
ISBN-13
9780078029196
Availability
Usually ships in 1-2 business days
Sales Rank
#40,959
Category
Business & Economics
Marketplace
United States 🇺🇸
Ratings & Reviews
No reviews yet — be the first!
No reviews yet.
Description
The 9th Edition of Entrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of how to embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts.
The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today s entrepreneurial challenges. From Bob Hisrich s expertise in global entrepreneurship to Mike Peter s background as a both a real-life entrepreneur and academic to Dean Shepherd s current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.
The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today s entrepreneurial challenges. From Bob Hisrich s expertise in global entrepreneurship to Mike Peter s background as a both a real-life entrepreneur and academic to Dean Shepherd s current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.
