International Business: Environments and Operations (9th Edition)
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Book Details
Author(s)
John D. Daniels, Lee H. Radebaugh
Publisher
Prentice Hall
ISBN / ASIN
0130308013
ISBN-13
9780130308016
Marketplace
France 🇫🇷
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Description
For undergraduate courses in International Business. This text thoroughly discusses the differences faced in international environments, the overall strategies companies can take, and the functional alternatives for operating abroad. It features an abundance of colorful maps, strong opening and closing cases, and current examples.
