E-commerce 2013 (9th Edition)
245.80
USD
Book Details
Author(s)
Kenneth C. Laudon, Carol Guercio Traver
Publisher
Prentice Hall
ISBN / ASIN
0132730359
ISBN-13
9780132730358
Sales Rank
#767,607
Category
Business & Economics
Marketplace
United States 🇺🇸
Ratings & Reviews
No reviews yet — be the first!
No reviews yet.
Description
¿
This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce–technology change, business development, and social issues–to provide a coherent conceptual framework for understanding the field.
