Convention Management and Service with Answer Sheet (EI) (8th Edition)

Name: Convention Management and Service with Answer Sheet (EI) (8th Edition)
Author: Milton T. Astroff, James R. Abbey, American Hotel & Lodging Association
ISBN: 9780133086140

Author Milton T. Astroff, James R. Abbey, American Hotel & Lodging Association

Publisher Educational Institute

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Book Details

Author(s) Milton T. Astroff, James R. Abbey, American Hotel & Lodging Association

Publisher Educational Institute

ISBN / ASIN 0133086143

ISBN-13 9780133086140

Marketplace France 🇫🇷

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Description

This best-selling textbook provides students with the most current and comprehensive coverage of the convention industry. Students receive a comprehensive look at conventions and meetings marketing and learn how to successfully sell to groups and how to service their business after the sale.