Microeconomics: Principles, Applications, and Tools
Book Details
Author(s)O'Sullivan, Arthur
PublisherPEARSON EDUCATION
ISBN / ASIN0134061462
ISBN-139780134061467
AvailabilityIn stock
MarketplaceUnited States 🇺🇸
Description
- Part 1: Introduction and Key Principles
- 1. Introduction: What Is Economics?
- 2. The Key Principles of Economics
- 3. Exchange and Markets
- 4. Demand, Supply, and Market Equilibrium
- Part 2: A Closer Look at Demand and Supply
- 5. Elasticity: A Measure of Responsiveness
- 6. Market Efficiency and Government Intervention
- 7. Consumer Choice: Utility Theory and Insights from Neuroscience
- Part 3: Market Structures and Pricing
- 8. Production Technology and Cost
- 9. Perfect Competition
- 10. Monopoly and Price Discrimination
- 11. Market Entry and Monopolistic Competition
- 12. Oligopoly and Strategic Behavior
- 13. Controlling Market Power: Antitrust and Regulation
- Part 4: Externalities and Information
- 14. Imperfect Information: Adverse Selection and Moral Hazard
- 15. Public Goods and Public Choice
- 16. External Costs and Environmental Policy
- Part 5: The Labor Market and Income Distribution
- 17. The Labor Market and the Distribution of Income
- Part 6: The International Economy
- 18. International Trade and Public Policy


