The Business Student Writer's Manual and Guide to the Internet
Book Details
Author(s)Bergman, Thomas P.
PublisherPrentice Hall
ISBN / ASIN0135980046
ISBN-139780135980040
AvailabilityOnly 1 left in stock - order soon.
MarketplaceUnited States 🇺🇸
Description
Building readers' confidence by helping them become better communicators, this practical guide helps users master the communications skills necessary to qualify for a job. It also shows how to perform class assignments to the best of their ability, and achieve higher grades in business courses.Provides an invaluable resource for completing all fundamental business course assignments: includes step-by-step instructions for writing a research paper, a business plan, a marketing plan, a survey report, and a case analysis. Examines the dynamics and challenges of group writing projects, and shows how to go about preparing for the final presentation. Contains a chapter on computer-assisted research with 'nuts-and-bolts' instruction, beginning with the basics of using e-mail and other Internet/Web tools.For business students.
