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Strategy and the Business Landscape (3rd Edition) Buy Now

Strategy and the Business Landscape (3rd Edition)

Author Pankaj E. Ghemawat
Publisher Pearson
$79.67 $103.40 -23% USD

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Book Details
Author(s) Pankaj E. Ghemawat
Publisher Pearson
ISBN / ASIN 0136015557
ISBN-13 9780136015550
Availability Usually ships in 24 hours
Sales Rank #565,199
Marketplace United States
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Description
KEY BENEFIT: Strategy and the Business Landscape is based on contemporary research in the field of strategy and adopts a value-focused, firm-centered perspective that promotes an analytical approach to strategy.
KEY TOPICS: Origins of strategy, mapping the business landscape, creating competitive advantage, anticipating competitive dynamics, sustaining superior performance, and choosing a corporate scope.
MARKET: This text is designed to help managers and business professionals master a body of analytical tools and develop an integrative point of view when making strategic choices.

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